A New Amazon Bezos Twist
We deliberately write a lot about Amazon in this blog series since we see Amazon as not only a powerful force in and of itself, but because in many ways…
We deliberately write a lot about Amazon in this blog series since we see Amazon as not only a powerful force in and of itself, but because in many ways…
A Transparency Collision will likely occur when consumers’ or customers’ expectations differ from reality. The outcome of this type of collision will create both fallout and opportunity. And, this collision…
When expectations follow a trajectory different from reality it can be presumed a collision of trust and confidence will follow. Expectations of transparency by dietary supplement consumers and brand holders…