Several companies in our industry have elusive complaints departments, leading one to surmise they pay lip service at best to many quality issues. It seems in fact, that these companies…
ITC Insights For the last few years I’ve been a major proponent of the idea that consumers are becoming more demanding about the ethical and ecologically ‘better’ supplements. And that…
The results from our July Industry Transparency Center survey are in, and make fascinating reading – with clear differences in priorities regarding sustainability seen between different age groups. In our…
The results from our July Industry Transparency Center survey are in, and there are clear demographic differences in priorities regarding sustainability. In our July survey, Industry Transparency Center asked more…
Every January, we at ITC haul out our crystal ball, test the market, examine all the trend reports, and then present our predictions for the coming year. Of course, by the…
Supplements containing synthetic ingredients or excipients have been around for a long time. Most people in the industry define synthetic supplements as supplements made from ingredients that were created in…
I wrote this article a couple years ago, having reached that tipping point of frustration in two areas – hearing over and over that the US supplement industry was not…
The most recent broadcast wrongfully condemning dietary supplements, in this case, probiotics, aired Sunday June 28. The “60 Minutes” presentation titled "Do Probiotics Actually Do Anything?" provided confusing and misleading…
Two weeks ago, Industry Transparency Center, along with our collaborators, Whole Foods Magazine, entered the virtual conference space with our inaugural event, Taking Control of the Immunity & Wellness Market.…
Let’s face it. There’s no rule book for this current situation. We are experiencing unprecedented change in society across so many aspects of life and society. Behaviors are changing –…
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