The use of vitamin C to bolster immunity goes back even before the days of Linus Pauling, to Hungarian biochemist Albert Szent-Györgyi, but the understanding of its benefits, even if…
We're excited about the prospects for the microbiome to dramatically alter how we think about and approach health and wellness on both a personal and population basis in the near…
ITC Tries It: Ancient Nutrition According to ITC’s “US Supplement Buying Habits” the global supplement market is valued at $132 billion in 2020 alone and estimated to grow at 8%…
What: This past Tuesday, “America’s Doctor” and host of the Dr. Oz Show, Mehmet Oz, M.D., announced on Twitter that he was running for the U.S. Senate in Pennsylvania. The…
It’s taken me a few weeks to complete this musings piece from SupplySide West, but that’s probably a good thing since it let me get my thoughts together and settled.…
Despite the challenges of an international pandemic, the postponed Vitafoods Europe (October 5-7) went off relatively smoothly for the thousands who made the trek to Geneva. The show featured deals…
It’s likely never been as important as it is now to use any and all strategies to age better. If the past 18 months has taught consumers anything, especially new…
ITC Tries It: Trubrain Edition Welcome to the inaugural edition of ITC Tries It! We at ITC, understand the Natural Products industry and the importance of trust and transparency throughout…
A couple weeks ago, our Naturally Informed team concluded its 6th virtual conference. The Active Nutrition: Mastering the Marketplace conference included keynotes, panels, the presentation of new science including targeting…
What:A recent ITC (Ingredient Transparency Center) survey of US and UK consumers asked respondents what healthy ingredients they used (topically or ingested) for skin health.So what:Results differed remarkably by gender…
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